Restaurants müssen sich verändern, um die nächsten Monate zu überleben

Restaurant – Ways into the “Next Normal”

Post author:The CommsDuo
Post published:24. July 2020
Post category:Marketing Strategy

The news just broke that Sarah Wiener in Berlin has filed for insolvency. Restaurant in trouble! We will all read sad news like this more often, especially when the dark season begins, which restaurant owners are already looking at with concern. But if you take a closer look at how owners of restaurants behave and communicate, you will be surprised…

Re-evaluating customer needs

Post author:The CommsDuo
Post published:3. July 2020
Post category:Marketing Strategy

Customer needs are changing. During the next few years we will have to fight an economic crisis as we are an export nation. This has a direct impact on the German labour market. Unemployment figures are rising, bankruptcies and further layoffs are likely. That is why customers are behaving carefully and cautiously when they make purchases in the new reality…